We crossed the finish line, after 110 km and countless laughs, discussions and smiles. A few black toenails and some blisters here and there, but on the whole in pretty good shape. Hiking the Fjällräven Classic had several objectives for … Fortsätt läsa →

“…and here is a new fleece jacket for men” says Donna and holds up one of many prototypes for fall/winter 2011. The country managers who have travelled to Stockholm represents our 11 largest markets take notes. Listen carefully to the … Fortsätt läsa →

Fjällräven Classic has started and once again we get the opportunity to experience the magnificent “King’s Trail” together with numbers of happy trekkers. The level of experience prior to the event differs a lot between the contenders but everyone trekking … Fortsätt läsa →